FLORAL DESIGN BUSINESS — ONLINE COURSE
My 5-step system to setting up a 6-figure floral design business. Work less & live more.
WHAT IF YOU COULD:
Build a sustainable and thriving floral design business built around YOU.
Be selective of the clients you work with. STOP saying yes to work you don’t even like.
Know you’re making good money with EVERY client you book – no matter what the size of the event.
Charge more and book BETTER CLIENTS – even if you work in a highly competitive area with lots of other designers.
Get all the tips, tricks and templates from someone who has been IN YOUR SHOES so you can free your time from admin and spend more time designing.
TO RUN A SUCCESSFUL FLORAL DESIGN BUSINESS, YOU NEED A SIMPLE PRICING STRUCTURE THAT WORKS, FLEXIBILITY TO CREATE THE DESIGNS YOU WANT TO MAKE, AND A SALES PROCESS THAT BOOKS BETTER CLIENTS.
In an ideal world, you’d only land clients who want YOU to do their wedding florals – and you’d secure their deposit with little to no effort on your part.
But that’s not happening at the moment.
In fact, you’re saying ‘yes’ to work you don’t even like, you know you’re not charging enough and you’re wondering why you’re giving up every weekend to do a job you don’t love.
It’s not that you’re ungrateful for the chances you’ve had so far…but something’s not right: How is everyone else able to create BEAUTIFUL designs, celebrate their client’s love and buy themselves a new pair of shoes?
It’s easy to feel like we need to figure it all out on our own. In fact, that’s EXACTLY what I used to do. And I used to be overwhelmed with self-doubt and insecurity, always second-guessing whether I was even good at my job.
WHY GO IT ALONE WHEN WE CAN DO IT TOGETHER?
I’m Kathleen, and I created the Business Accelerator for floral designers just like you.
Because a few years ago I was there too, working week-in and week-out wondering if the exhaustion would ever end. So, I made some BIG changes to our wedding & event business and figured out a pricing model that works. And now?
Now, I’m giving you the exact system I created for building my six-figure floral design business.
Business Accelerator is my complete, 5-step system for taking your floral design business to the next level – attract better clients, get your pricing sorted and make more money.
Covering all the good things:
A simple pricing model that ensures you’re making money on every design element
A proven sales system that will land you more clients with less effort
A step-by-step process to help you create recipes and plan your ingredients
A scalable plan so you can bring on freelancers and additional help – even for the smallest jobs
Templates, templates and more templates!
"I WANT TO THANK YOU FROM THE BOTTOM OF MY HEART FOR HELPING ME EARN A PROFIT – I’M NO LONGER AFRAID OF CHARGING FOR MY TIME."
"I now know, yes I am worth it – my expertise, my skills, my time & my health. It is all worth it! Your solutions are easy & I managed to send out 3 quotes over the weekend, which took not much time at all, and 2 have come back as accepted already! Making-Money-Monday’s have never been easier!"
– PAULA BROOMFIELD
Here's what's included in Business Accelerator #forflorists:
We start off answering the biggest question of every floral design business: how do I price my designs? I share our EXACT FORMULA FOR PRICING all our designs, including how much to markup wholesale product as well as how to account for your time. Don’t stress – the math is so easy your third-grade nephew can do it for you.
Resources included: 2 videos
Your Price List.
In this section, I take you through the ‘ins and outs’ of creating the menu of products YOU want to offer and what you should charge for them.
Spoiler alert: the content in this module will flip your floral design business on its head and – dare I say it – will revolutionise how you approach design and the relationships you create with your clients.
Resources included: 2 videos
Here I walk through each step in our enquiry process, from the moment someone lands on our website, through to their initial enquiry and formal quote.
And our system WORKS! We spend on average only 30 minutes on an enquiry by the time they’ve paid their deposit – no consultations, no stressing over mood boards. We also have a higher-than-average booking rate compared to other floral design businesses.
Resources included: 6 videos + 10 templates
In Module 4 I give you templates for all the formal bits of communication you need to have with your clients. I’ll share our exact QUOTE TEMPLATE, show you three different ways to create MOOD BOARDS as well as share our exact booking terms and conditions.
Resources included: 4 videos + 4 templates
Creating Your Recipes.
Perhaps the biggest reasons our floral design business has seen such rapid growth is that we focus on profitability all the way through to planning our RECIPES and sorting through INGREDIENTS.
In this final portion of the program, I hand over my Recipe Planning Worksheet. It’s a magical tool that will help you plan your designs, keep track of stem count and ensure you stay on budget. It’s a beautiful thing!
You also have access to our wholesale price list to help you accurately plan your pricing.
Resources included: 3 videos + 1 template
Private Facebook group + weekly training sessions + LIVE Q&A
In addition to all the online resources and LIFETIME access to the material, you’re invited to join a dedicated Facebook group to meet and connect with other students in my program.
Each week through July, I’ll be hosting a Facebook LIVE session going deep on a specific topic as well as answering any and all of YOUR questions.
My Business Accelerator is for you if:
- You spend hours creating detailed quotes that go nowhere
- Second guess your approach to pricing
- Are dying to spend less time fussing over your finances and more time being creative
- Are sick of taking on every job because you need the work
- Are not sure you’re actually making money
- Become paralyzed at the thought of sorting through complicated formulas or spreadsheets
- Panic every time a bride asks for a quote on a custom installation
- Take too long responding to an enquiry
- Wonder why there’s never as much money left as there should be
Take a look inside Business Accelerator #forflorists
Go behind the scenes of our online course made for florists just like you!
"I JUST WANTED TO SAY A BIG THANK YOU – I JUST SECURED MY BIGGEST EVER WEDDING!"
"But most importantly I am 100% confident that it's a profitable one."
– EMILY LAMBERT
Oh, and a little more about me, your teacher...
I am a small-town girl with questionable taste in music. I left a successful corporate career to pursue a life with more meaning. Over the past five years we've toiled away to build a profitable floral design business and we've finally cracked the code on pricing and sales – building a six-figure wedding business from scratch. Oh, did I mention we did all that in a hugely competitive regional town, with less than 3,000 Instagram followers? Now I want to share all the goodies with you!
So how much does it cost?
Get started TODAY for $397 USD.
Need to spread it out? Choose our two payment option with $227 USD now and a second payment of $227 USD in one month.
Stop letting your business run you. You chose this profession because you're crazy about flowers. Let's put you back in the driver's seat so you can do what you love.
This Season's Bonus.
- Private Facebook Community
- 4 x Group Coaching Sessions
- Live Q&A
Need more reasons why my
Business Accelerator #forflorists program is for you?
You’ll enjoy every job WAY more if you know you’re also making money. Here's how:
Reassurance you’re making money with each and every event you create.
Confidence to quickly provide your clients with custom quotes for new installations and arrangements.
Proven process to quickly identify how much to spend on wholesale product – stop overbuying!
Go-to price guides help you respond to new enquiries fast.
Read the Frequently Asked Questions
We have students from all over the world participating in the program – the fundamental formulas, sales process, templates and tools all still apply no matter where you live.
Yes! This is the second update of the course and I plan on continuing to evolve and add to the curriculum based on what my students need. You get automatic access to ANYTHING NEW that is added to the program from now through to FOREVER.
I completely understand the timing may not be right for you at the moment. You need to make the best decision for you and your business. But I can tell you I wish this course existed when we first started our business – it is one of the SINGLE BEST INVESTMENTS you will make in yourself and your business this year. Most of our students earn back the cost of the course within a few weeks, but it fundamentally changes their approach and clarifies their pricing model for the long term.
You’re in luck my friend!
As soon as you register you’ll receive instance access to all the materials. So you can move through the modules as quickly or as slowly as you like.
I want you to take your time, to implement as you learn, to listen and re-listen as many times as you need!
You can take five days or five months! And you’re able to revisit the materials as often as you like.
No way Jose! We’ve made this course for Creatives – our brains have a particular way of processing information and, for many of us, math isn’t our forte.
Don’t stress, we’ll walk through the details together and the fundamental formula is so easy a third-grader could do it.
This course is a lifetime course! That means you can access the content for as long as you like – it’s yours forever.
I will be adding and evolving elements as we progress through the development of this program and anytime new content is updated you’ll get access to it automatically – for FREE!
The platform we use to host the course charges your account in USD. Whether or not you are charged an international transaction fee will depend on what country you live in and what your personal bank account fees are. Check with your bank to confirm.