Looking for tips about making money in your flower business during a recession? You're in the right place!
There are so many news headlines flying around and no doubt, your human brain is dwelling on the idea that people are going to tighten their purse strings over the coming months or years.
Now, I'm not gonna be the one to argue whether a recession is coming or even discuss if it's already arrived.
Instead, I want to give you a bit of guidance and insight to help you show up as a proud and confident Flower Boss over the coming 2-3 years.
Yes. You read that right. This is about preparing for the next 2-3 months. Not just stressing over next week's sales target or worrying about next season's weddings.
It's time to play the long game my friend! It's time intentionally decide how you want to show up as a business owner for the next 24 - 36 months.
Making Money in Your Flower Business During a Recession
I was doing a little research the other day and I found this article that talks about how Warren Buffet made $10 billion dollars during the last recession.
This idea really stuck with me and it's been so helpful! So, I thought it might be worth sharing with you too.
I love the idea of using other people as examples of what's possible – particularly if those people are really different to you and me. So, as odd as it sounds, we can all use Warren Buffet as an example of what is possible in our own lives (and businesses).
And even just pretending I could get a glimpse into Warren Buffet's brain is so fun. Because, while most humans are walking around, tightening up their purse strings, revamping budgets to account for higher home loan rates...Warren Buffet is probably planning on making another $10-$15 billion over the next 24-36 months.
In other words, he's looking forward to what he could achieve next. Isn't that just so crazy to think about? It's like he's decided ahead of time that recessions are his thing. Because of that, he shows up with authority and a new commitment to creating bigger, better results in his business.
That my friends is a revolutionary concept for every business owner on the planet.
We Can Learn a lot From Warren Buffet
While everyone else is being driven by their primitive brain, obsessing over their worst fears and indulging in scarcity thinking, Warren Buffet is showing up in a whole new way. This gives each of us a more abundant frame of reference to build on.
When it comes to learning how to making money in your flower business during a recession, it's time to embody Warren Buffet.
He's not paying attention to the news headlines or spending any time on Facebook groups. He's getting to work. He's looking for opportunities and he's creating massive results in his business. All because he decided that during a recession, he's going to make a lot of money.
That, my friend, is how I want you to show up in your business in the next 24-36 months.
Yes, some clients are going to want to cut back on their budgets. Yes, some people are going to decide to cut back on extra spending. But, for every person who cuts back on flowers, there are going to be just as many who decide flowers are a better option than something else (i.e. going out for a fancy meal).
For example, the girls planning on spending their 40th birthdays in Fiji might decide to stay home, have a backyard bash and spend $10,000 on flowers to make it special.
Sure, some people will tighten their spending. But staying focused on those people doesn't help you move your business forward. Obsessing over who isn't spending money doesn't do anything to help you make money in your flower business.
In fact, it does the exact opposite. Your default scarcity beliefs will encourage you to stop taking action. It will talk you out of making that super smart investment in your business and it might even stop you from saying yes to a new opportunity that comes your way.
Quite literally: nothing beneficial comes from scarcity thinking.
If you struggle with scarcity thinking, come join me inside Flower Boss Academy and get access to private 1:1 coaching every week. Dig into your money story and learn how to show up with more confidence as a business owner. Click here to learn more.
So, let's all follow Warren Buffet's lead. Let's decide we're going to make more money in our businesses in the next 24-36 months. Let's commit to showing up in a powerful, bold, audacious way.
As scary as that sounds, it still sounds more fun than hiding away, staying stuck in the cave and not stepping outside my comfort zone.
If you wanna dig into this even further and get more tips on how to set yourself up for success during a recession, jump into this week's podcast episode – Making Money in Your Flower Business During a Recession
Inside This Week's Podcast Episode You'll Learn:
✓ How to move past scarcity thinking and develop a growth mindset
✓ Why it's helpful to decide ahead of time how you want to navigate the next few years of your business
✓ My best shortcut for staying positive and upbeat, even while everyone else is obsessing over the zombie apocalypse
✓ What to do to protect your flower business during a recession
Listen to the full episode here
Full Episode Transcript
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