I'M SO GLAD YOU'RE HERE
Does any of this feel familiar to you?
UNCERTAINTY
You feel like you're doing all the things, but you don't feel like you're making any actual progress.
FRUSTRATION
You know you're a good enough designer but when it comes to the business side of things, you're lost.
DISHEARTENED
Everyone else is showing up, showcasing beautiful designs. But you're stuck with low-paying clients.
SELF–DOUBT
You wish you had a supportive community, a flower family to give you guidance provide reassurance.
CONFUSION
Right now, you feel pulled in 10 different direction. You're all over the place and craving clarity, a clear path forward.
OVERWHELM
You know you can figure it out but there is so much to sort through and not enough hours in the day.
I made my money back in less than 2 months. This is the best decision I have made for my business as well as my personal well being.
Lynda
Paula
9 months ago I joined your program and it has been the best investment I’ve made in myself and my business. Thank you!
Angela
Let’s get straight to the point.
Most of everything you’ve been taught about being successful is WRONG.
It’s ineffective. It’s counterproductive.
And quite simply, it’s just NOT working.
You're putting in all this effort, doing all the things, but you're not seeing the reward. You're not getting enough customers, not attracting the right clients and not making enough money.
It’s leaving you feeling overwhelmed, frustrated and disappointed with very little to show for the hours and hours you’ve invested.
How do I know this?
First of all...I used to be that person. I kept wondering what I was missing and questioning whether I had what it took to make it work.
And now, with the proliferation of famous florists, it appears as though building a successful business should be easy. All that matters is getting exposure and growing a following, right?
It's OK. It's actually not your fault.
(You are not broken.)
The floral design industry teaches us that, in order to build a successful business, we need to have all the qualifications, get famous or have a fancy shop front.
We pay $$$$ to go to these fancy workshops and take all these design courses, but we're still left with dozens of questions.
How do I get more customers?
How do I define my aesthetic?
How do I get confident with my pricing?
Trying to uncover real, actionable steps to building a flower business is hard. In other industries, you can Google anything and everything. But, that's not how things happen in floristry. Heck, even your closest flower friends are afraid to share their secrets, right?
That secrecy is precisely what keeps so many florists stuck, struggling to make ends meet.
THE TRUTH IS...
There is an easier formula for success as a floral designer.
You were called to work with flowers for a reason. You do have what it takes to build a thriving business.
All you need is a better blueprint, an A-Z plan to make it easy.
Stop Giving Away Your Work
Showing up with confidence and attracting better customers is straightforward, once you learn the right approach.
Stop Wasting Time
Stop wasting so much time on admin and streamline your approach so you can spend more time designing and less time on paperwork.
Stop Second-Guessing
There is an easier strategy to follow, a better way to get customers, grow your business and make more money as a floral designer.
INTRODUCING
Flower Boss Bootcamp
Your A-Z solution for building a thriving flower business.
FLOWER BOSS BOOTCAMP isn't "just a business course".
It's a 12-step transformation that will change you...
from a FRUSTRATED FLORIST to a
CONFIDENT, CAPABLE FLOWER BOSS.
1
Become More Confident
Get Kathleen's exact approach to navigating imposter syndrome and overcoming self doubt. It's time to show your family + friends (and the world) what you're made of!
2
Attract Better Clients
No more worrying about bargain hunters or feeling obligated to say 'yes' to whatever comes your way. Learn how to easily get found by your dream clients.
3
Streamline Your Approach
Stop wasting time on work that goes nowhere. Learn an easier path to success where you can stop worrying about getting famous, giving away your work and chasing after more exposure.
4
Stop Wasting Time + Money
Get the simple framework every successful florist must follow to get found by their dream customers (Shhh! The famous florists don't want you to know this!). Stop wasting time, energy and money on marketing that doesn't matter.
5
Fast Track Your Growth
Learn how to effortlessly separate yourself from the competition and stand out from the crowd, no matter how competitive your area is (yes, you can win against the famous and established florists in your area!)
A proven formula. Real life results.
Discover how designers (just like you) are creating successful flower businesses around the world!! People like...
“Lisa
It's absolutely worth it.
I've signed up to other programs and, yeah, they had some good information but this program goes above and beyond. You cannot put a dollar amount on the things that Kathleen is giving you.
Lisa, Huldra Floral
“Gerilynn
You need this program.
Kathleen holds your hand through the entire process and gives you all the resources. And her systems are incredible.
Gerilynn, Flux Floral
“Emily
You'll earn it back x10.
I can confirm – it is sooo worth it!! What seems like a big decision, if applied in practice, is made back within a few months. No problem!
Emily, Petal Pushers
“Brenda
This program is incredible.
Kathleen has been the best investment into my business, along with a cooler and accounting program. If you are just starting out or a 25 year veteran like me, you need to sign up for this before you cut one more stem!
Brenda, Tandem Studio
What does Flower Boss Bootcamp include?
12 Deep Dive Trainings
Get immediate access to the full curriculum so you can make measurable progress today!
12 Study Guides
Fast track your progress and get right to work, putting your learning into action for your business.
Personalised Feedback
Submit your Workbooks (Study Guides) for personalised feedback directly from Kathleen.
Weekly Confidence Class
Get exclusive access to our weekly Confidence Class and learn how to show up with more confidence.
Biz Mentoring + Q&A
Join our weekly Live Q&A + Group Coaching calls. Submit your questions and learn from other flower bosses.
Private Community
No more struggling on your own. Join our umbrella of love and fast track your progress.
FLOWER BOSS BOOTCAMP
FORMULA FOR SUCCESS
STEP 1
Set the Foundation
STEP 2
Master the Marketing
Learn how to create an inspiring brand, set up your marketing systems and make making more money easier.
STEP 3
Conquer the Mindset
Shortcut your progress, learn how to create confidence and get my exact approach to streamling sales + systematise making money.
STEP 1
SET THE
FOUNDATION
- Learn Kathleen's shortcut to skyrocketing your success without second-guessing your qualifications or worrying about your lack of experience
- The single most important skill every Flower Boss must learn to overcome doubt, navigate imposter syndrome and shortcut your progress
- A simple strategy to level up your marketing, attract better clients and build a portfolio –– quickly!
Defining Success
Your CEO Identity
Your Ideal Client
Making Money
STEP 2
MASTER THE
MARKETING
- Discover how to effortlessly attract those dream clients (no more stressing over bargain hunters)
- Get the single most important strategy you need to follow to create a steady stream of enquiries and get more orders – now!
- The secret to getting found and effortlessly turning leads into paying clients, without spending hours on admin
- How to separate yourself from the competition and become an in-demand designer
Craft Your Brand
Marketing Priorities
Your Website
Creating Outcomes
STEP 3
CONQUER THE
MINDSET
- Discover how to overcome a fear of failure and a fear of rejection so you can make real, measurable progress in your business
- The single most important strategy to follow to crush your goals and increase your profitability
- How to show up with confidence in your business and smash your sales goals
- The quickest way to shift your money mindset and truly thrive in your business, no matter your level of experience or qualifications –– it's so simple!
Fear of Failure
Mastering Sales
Mindset Mastery
Goal Setting
IMPORTANT
OK...if you're like some people reading this page, you might be thinking, "I WANT to join FBB, but I cannot afford it."
The fact that you're on this page means you KNOW you need a program like FBB. But you're hesitating. Maybe you're telling yourself, "I'm not there yet" or "I'm not ready for this."
If this is you, what you're about to read is the MOST important thing you'll ever read about growing your business.
If you want to join FBB and think you cannot afford it, then you're in the space we call "Desirability vs. Feasibility". Meaning, you desire to be part of FBB and you desire to become a successful florist, but you don't think it's financially feasible for you.
What you do NEXT will determine what ultimately happens in your business...
It's time to ask yourself a vital question, a question that will determine whether your business succeeds or fails:
"Am I going to be 100% responsible for the success of my business?"
According to Google, the definition of responsibility is: being the primary cause of something.
The fact is, you're not where you want to be in your business. If you really want to become a successful florist, you now know it's going to be you who makes it happen.
SHIFT YOUR PERSPECTIVE
Right now, you've got two choices.
1️⃣ You can do nothing, stay small and allow fear to keep halting your progress.
2️⃣ You can take a deep breath and ask yourself: Are you going to be 100% responsible for the success of your business?
If you're going to truly be 100% responsible for your business, then the question is no longer "Can I afford it?" It's now:
"How do I be 100% responsible and MAKE this happen?
The decision is yours.
If you want to step up, take responsibility for your results, then get enrolled in FBB today. And if not, you can close this tab now.
Join Us Today
Flower Boss Bootcamp
3 Instalments of
$997 USD
The total value of this program is $43,982. Sign up today with only 3 instalments of $997.
Waitlist
1:1 Business Coaching
Next Level Support
$18,997 USD
1:1 program is an application-only program. Space is limited for 2022.
Sign up today!
3 Installments of
Pay in Full
YEP, WE'LL EVEN GUARANTEE IT
What Our Flower Boss Bootcamp Graduates Are Saying
So, Let's Recap!
When you join Flower Boss Bootcamp, you get instant access to the 12 FFB deep dive trainings -- everything you need to transform you from a frustrated florist to a CONFIDENT Flower Boss (Value: $8,997)....AND
1
12 DEEP DIVE STUDY GUIDES
Every module inside FBB comes with a step by step study guide, so you can quickly turn your learning into action and make measurable progress today! ($4,997 value)
2
PERSONALISED FEEDBACK
Every week, you can submit your workbook for Kathleen's input, giving you invaluable access to insights and personalised support to ensure you feel supported through every stage of the program. ($4,997 value)
3
WEEKLY CONFIDENCE CLASS
Struggling to show up with confidence? We've gotcha covered. Join in on our weekly trainings to learn how to overcome limiting beliefs, shift your mindset and see you are not alone in your doubts and fears. ($4,997 value)
4
PRIVATE COMMUNITY
Sign up today and experience the support of dozens of flower fairies, just like you. Ask questions, get support and know you are never alone in your challenges and overwhelm. ($4,997 value)
5
WEEKLY LIVE GROUP Q&A
Every week, Kathleen hosts a Live Q&A. Sign up for mentoring and get coaching. Or listen in and learn from other floral designers, just like you. These sessions are an incredible opportunity to learn from others, get personalised support and fast track your progress. (value $4,997)
THIS MAKES EVERYTHING INSIDE THIS PROGRAM WORTH CLOSE TO $30,000!
($28,985 to be exact.)
So now it's time for you to make your decision...
The first choice is to do nothing. And as you already know, when you choose to do nothing, nothing changes.
You can keep waking up, doing the same thing you did last week and hoping everything will sort itself out.
Or you can make the decision to make a change, to start taking action in a way that truly moves the needle in your business.
This program comes with a full money-back guarantee, which means you can invest with the peace of mind knowing –– You've got nothing to lose!
You're just one click away from changing the trajectory of your flower business.
If you're on the fence, wondering whether you should take the leap, let me share one last thought with you – you might be thinking...
Of course, I definitely don't want you to do anything irresponsible like go into debt or take out a new credit card but I would be doing you a disservice if I didn't show up as your coach here. So, I'm going to ask you a few questions here:
Be honest with yourself:
- Are you telling yourself the truth when you say you cannot afford the investment? Or,
- Are you telling yourself that story to protect yourself from showing up in a bigger and bold way? In other words, is it just a form of fear?
Yes, it feels scary to invest in yourself and your business, to take the leap and show up in a bigger bolder way. That's OK.
It's totally normal to feel this way. In fact, most of the students inside this program felt exactly how you feel right now – but they are so grateful they took the leap and said yes to themselves.
Lisa said, "The money stopped me from investing for so long. My biggest regret today is that I didn't sign up sooner."
Lynda said, "Kathleen, I earned my money back in just 6 weeks! This program is incredible."
Emily agreed, "I can confirm, what feels like a big investment, when put into action is made back within no time."
At the end of the day, the decision is yours. You can decide today is the last day you'll stay small, stay stuck and stay struggling. Or you can decide to be brave and courageous and take action.
PS – don't forget we also have a payment plan option for this program. Sign up today and you could be another success story of a florist who makes the money back before your third payment is due. How fun would that be?!
I agree, your time is so precious! That's precisely why we set up the program the way we have. We've packed the study vault with all our templates, mapped out your priorities and given you so many cheat sheets you'll be able to save time.
Better yet, what we teach you inside Flower Boss Bootcamp enables you to free up your time, stop doing things that aren't moving your business forward. We give you the right framework to help you work ON your business rather than feeling stuck IN your business.
Spending as little as 2 hours a week on this work will save you 100s of hours in the future, let alone all the frustration, heartache and disappointment of having a business you don't even like and want to run away from.
Are you wondering if this program works for home-based designers? Self-taught designers? Farmer florists? Own a shop? Been a florist for decades? Or just starting your design journey? We've gotcha covered.
The beautiful thing about this program is that we talk strategy and we give you the tools to decide for yourself what kind of business you want to build. This isn't a 'one size fits all' sorta thing.
Just like anything in life, you won’t until you try! Isn’t it worth finding out for sure? And if it for
some reason doesn’t work out, that’s what the money-back guarantee is for. It looks like the only risk here is never knowing!
What does the "right time" look like to you?
Get super specific and ask yourself: what needs to happen in your business or in your life to know that it's the "right time"? Get curious and be inquisitive.
Then make a note of that and set a date in your calendar.
Alternatively, if you're waiting for the clouds to part and have someone whisper in your ear to tell you that "right now is the right time"? I've gotcha covered.
NOW is the RIGHT time.
From the minute you sign up, you get unlimited access to all the modules, the Study Vault, all the live calls for 6 months.
After 6 months, you can decide if you want to stay inside the private community and get ongoing support, mentoring + access to any new program curriculum for $99 USD per month.
You don't need to worry about making this decision now, you'll be reminded of this at the 6-month mark.
We’ve had students see results in as little as a few hours but it will all come down to how quickly you are willing to apply the content inside the program. Those that commit and make the time always see results faster!
But don't go beating yourself up if you sign up today and then life happens – that's why we give you 6 months free access to all the training. Learning to balance all the things and giving yourself grace to pause when the world has other plans is all part of the process.
This is your business and your journey, you get to do what serves you best. Never forget that!
Nope. No way and no how. The minute you sign up, you're emailed the program instructions and given access to our private community, Study Vault and all the course resources. $0 extra.
From the minute you sign up, you get unlimited access to all the modules, the Study Vault, all the live calls for 6 months. After 6 months, you can decide if you want to stay inside the private community and get ongoing support, mentoring + access to any new program curriculum for $99 USD per month. You don't need to worry about making this decision now, you'll be reminded of this at the 6-month mark.
The fact that you are here despite taking another course means you’re still looking for answers you haven’t gotten. What is it you are still looking for?
Here's a quick snapshot of the templates, processes and systems included in the Study Vault:
- Wedding Enquiries (including every template we use in our business)
- Your Website (including copy deck, suggested layouts and example wireframes)
- Online Catalogue (step by step product mix, copy deck and pricing matrix)
- Wedding Packages (marketing, how to set up your website + outlining your offer)
- Instagram Masterclass (including how to set up your feed, 101 caption ideas, what hashtags to use, what to write in your bio, how to set up Highlights, IGTV, Lives and Reels as well as what to post to Stories)
- Google Adwords (step by step tutorial to make it work)
- Google My Business Listing (must-haves for every designer, even if you work from home and don't want customers coming your way)
- Hiring, Freelancing + Enlisting Help (including the example job posting, job descriptions, and our employee handbook we use)
- Valentine's Day Masterclass + templates
- Mother's Day Masterclass + templates
All of your dreams have come true!!! You'll find everything waiting for you inside the study vault – sign up here and put it into action for your business straight away.
Jump into the program today and get the answers to your questions!
When it comes to learning design, I always suggest you invest in learning directly from your favourite florist! The focus of this program is on the BUSINESS side of things.
Of course, if you have questions about mechanics, building relationships with wholesalers, product availability or design I am an open book – we're happy to share all our resources, materials and guides if that's helpful for you.
One of the best things about this program is it gives you the exact roadmap to follow to help you grow your business – no more second-guessing or spinning the wheels.
When it comes to getting customers, making a plan for action and sorting out your marketing, this program is perfect to help you shortcut your success.
Don't delay your success any longer! Sign up today and we'll see you inside the program.
es!! Definitely yes! it's so easy to focus on all the wrong things, get distracted by shiny objects and make no real progress when it comes to all things digital marketing.
When you sign up, you get access to our entire Study Vault and replicate website. You have full permission to copy, tweak and make it all your own. No more staring at the blank page or wondering what to do next.
It's time to get the clarity you're craving! Click here to join us inside the umbrella of love.
If you're on a mission to build a six-figure flower business, you're in the right place. The decision between 1:1 and FBB comes down to how bold your dreams are.
1:1 Business Coaching is perfect if you're clear on your vision and want to set up your team and your systems to scale to $1M.
FBB is perfect if you're craving clarity, want to streamline your approach and set yourself on the path to generating $250K in annual revenue.
If you can figure out Zoom, you can do anything! I know that sounds crazy, but it's true. It means you're completely capable of sorting through all the tech side of things.
But no, in all honestly, there is no need to be a tech genius – we provide you with the layouts, the resources and the templates to make it super simple.
If you want to hire someone to help you sort through your website (or call in an uber favour from a friend or family member), even better. You're allowed to share all the templates, tools and resources with your team too.
