Business tips
for florists

How to use Google to grow your flower business

How to Use Google to Grow Your Floral Business

The last time I checked, most of us didn’t dream of having to learn all the techy, Googly, online things when we thought about running a successful flower business. But…
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FLOWER BUSINESS

Flower Business Success

Are You Struggling To Make Money In Your Flower Business? I’ve got great news – if you answered yes to this question, you’re in exactly the right place.  Yep. You’ve…
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Branding for Floral Design Businesses

A Look at Branding for Floral Design Businesses

Back in my fancy corporate career, I spent a lot of hours sorting through other business’ brands. Yes, we talked a lot about logos but one of the key lessons…
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BLOG POST: CAN YOU BE A SELF TAUGHT FLORIST?

Can You Be a Self-Taught Florist?

If I wanted to make this the single shortest blog post on the planet, I’d be super direct and just say yes. But I do believe it’s worth diving a…
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What are some good time management skills?

What are some good time management skills?

In our industry, time is money. Quite literally. We can see it in the industry-standard approach to pricing (wholesale x 3 + time). So it is a must for every…
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What is a reasonable price for wedding flowers?

What is a Reasonable Price for Wedding Flowers?

I have so much empathy for couples planning a wedding. COVID or no COVID, there’s a lot to think through. With so many other expenses to cover, you’d often find…
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