Business tips
for florists

episode-33.001

The Four Basics of Flowers + Business

Peoples! Today's episode is inspired by you. Yep! Received an email the other day that I feel 100% encompasses the four basics of flowers + business. In todays' episode I…
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podcast episode for florists and business

How many stems do I put into a bridal bouquet?

Peoples! I love the question asked in today's episode – for two reasons (1) we've all asked the question and (2) credit to you guys for having the bravery for…
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episode-31-styled-shoots.001

Ins and Outs of Styled Shoots

Peoples! This week I'm sharing the ins and outs of styled shoot – what to do if you are asked to participate in one as well as a few handy…
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episode-30.001.jpeg.001

If I could do it all over again: $10,000 to launch my flower business

We're coming up to our five year business anniversary and I can't help but reflect a little on what's worked and wasn't worth it. Today, I want to go deep…
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episode-29.001

Should I consider adding on daily flower deliveries? corporates? weddings?

Flower peoples! This week's episode goes deep on a listener's question. She messaged me on Instagram and asked: Kathleen, what are your thoughts on adding on additional floristry services to…
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episode-28.001

Overcoming the Fear of Being Too Expensive

One of the most common fears I hear from my students is 'I can't charge that much!' Most often it's said in response to us talking through the pricing model,…
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