Business tips
for florists

how to start a flower business

Defining Your Own Version of Success

In today's episode I talk through the idea of defining your own version of success FOR YOURSELF. Setting yourself to be the version of you and sorting through what you…
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start a flower business in a competitive area

Understanding the Value of Competition

Peoples – been itching to do this one and so glad that I finally did. This week's episode talks you through the ins and outs of evaluating the competition. And…
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comparison for florists

My Tips to Overcome Comparing Yourself to Everyone Else

Such a brilliant question from one of the listeners sparked the topic for today's podcast. We've all been there, lost in the world of Instagram and wasting hours of time…
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how to price flowers

Top 3 Pricing Mistakes Floral Designers Make

Peoples! In this week's episode I'm sharing my three biggest pricing mistakes I made in those first few years of this flower business. I've received so many questions from you…
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flower care tips + tricks

Flower Care Tips & Tricks

Friends!  Understanding how flowers behave in a vase is an imperative in my mind – but I know just how overwhelming it can feel trying to learn the business +…
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how to create a foliage or floral installation tips and tricks

How to create a floral and foliage installation

In this week's episode I talk you through all the things in terms of creating ceiling installations – what to think about and consider at your site visit, possibilities for…
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