Business tips
for florists
Brand shoot or Styled shoot? 📸 Which one is right for you.
In this week's podcast episode, I'm passing along my best tips for organising a brand shoot. Not sure what a brand shoot is all about? Well, in short, it's a…
Running a legit business 📈
The good news? It's completely up to YOU to decide that you run a legit business RIGHT NOW. You don't need more training. You don't need more followers. You don't…
5 Things You Gotta Know About Everyday Flowers
On this week's podcast I'm sharing five guiding principles you must know to make good money from everyday flowers / daily deliveries. If you've tried "dabbling" in the world…
Creativity + Profit = Wedding Packages. For reals? 🙊
With today's focus on smaller, more intimate wedding celebrations, offering packages is a really good idea. But to be successful I want you to think about "packages" a bit differently…
How to Instagram with confidence 😍
A confession: I used to hate Instagram. H.A.T.E. The doubt, the comparison, the utter demoralisation was for-REAL. I also held this assumption that more followers = more business. But today…
Navigating uncertainty 🤔
This whole COVID experience right now is the cause of a lot of uncertainty. But uncertainty has always been there, it's simply just magnified. We're used to a sense of…