Business tips
for florists

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Florist Pricing Worksheet

I’m embarrassed to admit this, but I struggled with pricing for years. I am a formally trained floral designer. I was taught the industry-standard approach to pricing floral arrangements on…
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blog post ideas to maximise profit in your flower business

Maximise Profit in Your Flower Business – 8 Tips

Let’s talk about makin’ money!! In fact, let’s talk about how to make more money in your flower business. Here are 8 ideas to help you maximise profit in your…
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5 things I did to grow my flower business

5 Things I Did to Grow My Flower Business

In November 2017, I had a total meltdown. It was early on a rainy Monday morning and I had had enough. I wish I could turn back the clock and…
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blog post: how many stems in a bridal bouquet

How Many Stems in a Bridal Bouquet?

Have you ever ask yourself, “How many stems in a bridal bouquet?”  I have. In fact, I spent months wandering around trying to find the answer to this question. Now,…
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this is a blog post about how to manage flower business expenses

How to Manage Flower Business Expenses – 3 Tips

Like a lot of things in our industry, all things business and money are super secretive. No one wants to talk about making money, do they? It’s so frustrating.  Because…
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How to promote your flower business on Instagram

How to Promote Your Floral Business on Instagram

We all agree: most floral designers know Instagram is a “thing”. Very literally, using Instagram to promote your floral business makes sense. Instagram is a visual platform. We are visual…
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