With today’s focus on smaller, more intimate wedding celebrations, offering packages is a really good idea.
But to be successful I want you to think about “packages” a bit differently compared to the traditional, old-school definition: a set list of bouquets + buttonholes offered at a discount.
What you’re really selling is SIMPLICITY and EASE:
- Your designs, no customisation
- Chosen from a simple, a la carte menu with just a few colour palettes
- Ordered online — no consultation, no intense Q&A
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